Alexa Demie is an American actress. She is best known for her role as high school student Maddy on the HBO teen drama television series Euphoria (2019–present). Demie made her feature film debut with a minor role in the comedy-drama Brigsby Bear (2017) before being featured in the coming-of-age film Mid90s (2018) and the drama film Waves (2019).
While in high school, she spent her spare time bedazzling sunglasses that she purchased from Downtown Los Angeles, which led to her creating Mainframe, a line of sunglasses that she began selling at a store on Melrose Avenue where her friend worked. The brand eventually became popular overseas, with Mainframe glasses being worn by G-Dragon, Jennifer Lopez, Nicki Minaj, and Amber Rose and appearing in Vogue Korea, though she soon stopped making them due to not being paid for her designs. Also in high school, she started writing songs and designed a costume for one of Minaj's first music videos. Demie had plans to become a fashion designer but, after attending orientation for an art school in New York, she decided against it.
Demie gained attention with her supporting role in the 2018 film Mid90s, written and directed by Jonah Hill, as Esmtee, a character who the protagonist Stevie has a sexual encounter with. A year after Demie unsuccessfully auditioned for Augustine Frizzell's 2018 film Never Goin' Back, Frizzell emailed her about an audition for the HBO drama series Euphoria, the pilot episode of which she was directing. Although Demie had planned to take a break from acting to pursue her music career, she was impressed by the script for the series and decided to audition for it. In 2019, she began starring on Euphoria as Maddy Perez, a popular teenage girl in an abusive, on-again, off-again relationship with football quarterback Nate Jacobs (Jacob Elordi). The character had three extensive mood boards Demie created herself, and she collaborated with the makeup artists of the show on her aesthetic. Demie is called one of Euphoria‘s breakout stars by critics.
Demie went on to star in the 2019 film Waves as Alexis, a teenager who is impregnated by her boyfriend, a popular but troubled high school wrestler played by Kelvin Harrison Jr. She watched videos about codependency and drew on her own experience with an emotional abuse relationship between her and a high school boyfriend, which she described as "very codependent", as the basis for the film's relationship. She also appeared in the comedy-drama film Mainstream in 2020 as Isabelle Roberts, a game show audience member, and made a cameo in The Neighbourhood's video for their 2020 song "Stargazing". In Nineteen on Fire, a 2021 short film written and directed by Ryan Simpkins, Demie played a drug dealer. In September 2021, she released the single "Leopard Limo (Archive LL11)".
After messaging with photographer Petra Collins in the summer of 2020, Demie and Collins created Fairy Tales, a collection of erotic short stories written with Collins and containing photos of Demie dressed as various mythical creatures taken by Collins, which was published by Rizzoli Libri in November 2021. She is set to be a voice actor in the upcoming animated series Fables. In 2024, Demie made a brief appearance onstage with Madonna during the singer's Celebration Tour, participating in a voguing segment. She also had a cameo in the HBO series The Idol. Additionally, Demie is set to appear in the upcoming HBO series Fantasmas, created by Julio Torres, and has been cast in the film I Love Boosters, directed by Boots Riley. Filming for the third season of Euphoria began in early 2025, with Demie reprising her role as Maddy Perez.
+Key | Denotes productions that have not yet been released |
2015 | Miles | Sara | Short film |
2017 | Brigsby Bear | Merideth | |
To the Moon | Virginia Dawson | Short film | |
2018 | Mid90s | Estee | |
2019 | Waves | Alexis Lopez | |
2020 | Mainstream | Isabelle Roberts | |
2021 | Nineteen on Fire | Paisley | Short film |
2016 | Ray Donovan | Shairee | 3 episodes |
2018 | Love | Marina | 2 episodes |
2019 | Ingrid | Episode: "Treasure Island" | |
2019–present | Euphoria | Maddy Perez | Main role; 16 episodes |
2023 | Uncredited Cameo appearance, episode: "Pop Tarts & Rat Tales" | ||
2024 | Fantasmas | Becca | Episode: "Valued Customer" |
Fables | Voice role |
2013 | "ATM Jam" | Azealia Banks featuring Pharrell Williams | |
2021 | "Love 2 U" | JMSN | |
2021 | "Leopard Limo (Archive LL11)" | Alexa Demie |
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